Bread-y

February 2026

Overview

Bread-y is a neighborhood notification service that pings people the moment nearby bakeries pull fresh goods from the oven. The concept is simple: the baker presses a small internet-connected button when a fresh batch is ready, and followers or nearby users receive an instant push notification. Warm baguettes and pain au chocolat, zero guesswork.

The product is designed to be lightweight for bakeries and a simple life-improvement tool for customers. There is no app required on the bakery side, just the button. For users, notifications help them know immediately when the best version of their local bakery's goods are available.

A nomination flow lets residents suggest bakeries, and bakeries can also request to join the network themselves and pilot the experience.

Status

Pilot launching in Nice, France in early 2026, starting with Pains et Patisseries Carabacel. The pilot is free for bakeries and the service is free for users, with pricing to be explored after validation.